CreatorWeek Macao 2025 is slated to take place in Macau between October 24 (next Friday) and October 28, aiming to bring together international content creators and social media leaders for a five-day creative celebration.
A media gathering was held yesterday at Macau Tower Theatre to introduce the programme highlights and participation details to local, national and foreign media. The upcoming event is co-organised by the Macau Government Tourism Office (MGTO) and international media production company “Branded”. Both co-hosted yesterday’s media gathering.
MGTO Director Maria Helena de Senna Fernandes said in a speech that CreatorWeek will “unveil Macau’s glamour and rich multicultural heritage to the world,” while aiming to drive innovative tourism development and infusing “fresh creative energy into our journey to become a World Centre of Tourism and Leisure”.
Branded CEO and Co-Founder Jasper Donat presented the event’s concept and lineup of creators. Representatives of local, mainland Chinese and other multi-channel networks discussed during the gathering how to leverage the event to connect foreign content creators with the Chinese (Chinese mainland, Hong Kong and Macau) market, while local creators gave insights into their experiences and aspirations in the global landscape.
According to an MGTO statement yesterday, the five-day event will feature six themed activities, including an opening and closing party, a two-day CreatorWeek Conference, CreatorWeek Live performances, a Meet & Greet session, wellness workshops, and a Creator Academy.
The programme is slated to bring together around 250 groups of foreign, local, Chinese mainland and Hong Kong guests, including 180 creator teams, 50 guest speakers and 20 performing units.
Twenty local “ambassadors” have been selected under the CreatorWeek Macao 2025 Ambassador Recruitment Programme to collaborate with 20 renowned content creators during the event, the statement said, adding that their joint work aims to spotlight Macau’s cityscape and culture through a blend of local, mainland Chinese, Hong Kong and foreign creativity.
According to MGTO, the first edition of CreatorWeek was held in Singapore in 2024. This year’s edition is sponsored by Macau’s six integrated resort operators with the support of 25 entities from Macau, the Chinese mainland and foreign countries.
Macau Government Tourism Office (MGTO) Director Maria Helena de Senna Fernandes (left) and Branded CEO and Co-Founder Jasper Donat address the CreatorWeek Macao 2025 media gathering at Macau Tower Theatre. The weeklong event is slated to start on October 24. – Photos: Khalel Vallo
